Brand identity for a new Welsh food business
MARGARITA MARGHERTIA
Dave at Margarita Margherita uses an age-old Italian dough recipe to create his delicious pizzas. Made with love and topped with fresh local Welsh produce. Paired with one of their infamous cocktails, it’s the tastiest combo ever. It couldn’t be better, you’ll never taste pizza like it!
We were asked to create a visual identity to reflect the vibrant & celebratory vibe of Margarita Margherita. It all started with a colour - Lime Green to be precise!
We designed bespoke audio as part of their new brand identity, which we used on the video. Giving a cool party vibe, showing off the stunning location and of course the epic pizza and cocktails!
What a view too :)
WHAT WE CREATED:
Brand identity | Videography | Graphic design | Music Composition | Social Media Content | Photography
Brand colours
The full range of brand colours we developed for Margarita Margherita. A fun, bright and energetic palette!
Saucy
Orange stands for playfulness, vitality and friendliness. All things we felt reflected MM well as a brand and business owner! It’s invigorating and evokes energy. We wanted to choose a complimentary colour to the Lime Green, while also representing the Italian inspiration in a less obvious way than using a Red tone.
Lime zest
The Margarita Margherita key colour! It all started here :) Lime Green is linked closely with nature, and represents high vitality, freshness, liveliness, and imagination. The company pride themselves on using fresh, local ingredients and this is something they really can shout about! Obviously it represents the Lime-Mexico-Margarita link too.
